CHEESE DAYS MERCH

Shop online: CHEESE DAYS ONLINE STORE

Shop at the Store September 2026
Weekdays 10 AM - 4 PM

OR call 608.325.7771 to set up a time to stop in.

CHEESE DAYS

Back in 1914, the concept of Cheese Days originated from the notion that if some little town in Illinois could have a festival commemorating sauerkraut, then a celebration based on cheese would be an even better idea.

A group of local businessmen planned the festivities in just nine days, driving a roadster through the city of Monroe to publicize the event. A hand-lettered sign attached to the vehicle proclaimed “FIRST CHEESE DAY COMMITTEE 1914 – WE STARTED SOMETHING!”

And did they ever.

100 years later, we invite you to take part in our centennial Cheese Days 2014 – where old-world tradition has generated an out-of-this-world celebration.

Help us celebrate our Swiss heritage with traditional music, dance, drinks, food, and extraordinary cheese!