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In keeping with a time-honored tradition dating
back to 1915, Green County Cheese Days will again feature
a commemorative button to mark the 2008 festival. Cheese Days
is pleased to introduce the new design by artist and graphic
designer Kim Berg.
A native of Polo, Illinois, Berg ended up in
Monroe when she drew a circle on a map extending out from
her hometown and another circle surrounding Platteville, Wisconsin,
where her then fiance, now husband was
attending college. At the time she was attending college and
needed an internship to graduate. Monroe ended up to be in
the middle of the two circles, and Berg was lucky enough to
work at Canton Promotions under the direction of Mauro Magellan,
the talented artist responsible for the 1996 and 2004 Cheese
Days button designs.
As a child, Berg's parents fostered her artistic
talents by arranging for art lessons and also encouraging
other artistic outlets like 4-H. Berg graduated from Millikin
University in 2001 with a degree in Fine Arts majoring in
Graphic Design.
As a member of the in-house design team at Canton
Promotions, Berg works with many creative projects. She has
been involved in designing cheese labels, packages, point-of-sale
items, promotional items, brochures, flyers, tri-folds, posters,
and logos, and recently added web design.
 When
Cheese Days "Festival Committee" member Jim Bruce
approached Berg about submitting a design for consideration,
she studied buttons from previous years to see what had and
had not been done in the past. The components Berg chose to
focus on were "Swiss heritage, obviously cheese, and
everyone involved with the festival loves the courthouse."
Berg initially thought of limiting the design
to fewer colors, but in working with the design eventually
chose a color palette including seven complementary colors
that she feels will reproduce well on a t-shirt or in any
printed medium.
In addition to commemorative buttons and t-shirts,
the design will also be featured on collector's limited edition
stein; available for the 2007 Christmas holiday season.
Green County Cheese Days would like to thank
Kim Berg and Canton Promotions for allowing them to have a
wonderful design for the 2008 festival planned for September
19-21, 2008
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